The Politics of Design

• Acknowledges that all design is political.
• A design cannot be disconnected from the values and assumptions in which it was created, from the ideologies behind it.
• Something that was meant to be funny can incite violent protests on the other side of the world.
• Communication was/is volatile process. Miss interpretations cannot be entirely avoided.
• Misinterpretation comes from assumption that people will understand us because we use ‘universal’ or ‘objective’ communication.
• Assumption of objectivity and universality in design are closely tied to the modernist design principles.